Creating Your First Brand Profile

Your brand profile is the foundation of every campaign AdScail generates. The more detailed your profile, the more accurate and on-brand your campaigns will be.

Step 1: Navigate to Brands

From your dashboard, click Brands in the navigation bar, then click + New Brand.

Step 2: Basic Information

Fill in your brand basics:

• Brand Name: Your company or product name
• Industry: Select from our list or type your own
• Website: Your main website URL (optional but recommended)

Step 3: Brand Voice

This is crucial. Describe how your brand sounds:

• Tone: Professional, casual, edgy, friendly, authoritative?
• Key Messages: What do you always want to communicate?
• Words to Avoid: Anything off-limits for your brand?

Step 4: Target Customer

Define who you're selling to:

• Demographics: Age range, gender, location
• Pain Points: What problems do they have?
• Desires: What do they want to achieve?

Step 5: Primary Offer

What's your main product or service? Include pricing if relevant. This helps AdScail generate accurate CTAs and value propositions.